A Quarter of All European Docs Use the iPad for Professional Purposes

Posted on February 20, 2012 by Aoife Manahan

iPad usage amongst European PhysiciansA new study from Manhattan Research (Taking the Pulse Europe) reveals that 26% of European physicians own an iPad and a further 40% plan to purchase one within the next six months.

The study was conducted in Q4 2011 and engaged with doctors (primary and secondary care) in Germany, France, Spain, Italy and the UK. Interestingly the research was carried out via an online survey so the results are likely to be slightly skewed as a consequence.

Research reveals that physician iPad owners spend 27% of their time online on their tablet device – 55% of their time online is still via their desktop computer.

To request a copy of the report click here.